September Crossover Sales Set Total, Retail Records

GMC’s two crossovers – the Acadia three-row crossover SUV and the Terrain small SUV – posted their best-ever total and retail sales in September. In sales to individual customers, Acadia was up 22 percent year over year while Terrain increased 13 percent.

As a brand, GMC retail sales were up 1 percent year over year in September, while total sales were unchanged. GMC is on pace for its best total sales year since 2007.

The Acadia helped define the crossover SUV market when it debuted in 2007 and it continues to be popular with customers in the market for a seven- or eight-passenger crossover.  With the addition of the Terrain, as well as upscale Denali versions of each model, the brand’s crossovers have grown to represent more than 43 percent of GMC sales.

“Crossovers continue to play an ever-more important role for GMC as more customers look for space-efficient, yet capable vehicles,” said Brian Sweeney, vice president of GMC Sales and Service. “With Terrain and Acadia, we cover a wide range of needs and wants in terms of seat count, versatility, advanced technology and available equipment.”

The new luxury-appointed Terrain Denali launched in August with many standard luxury, technology and safety features, as well as an available 301-horsepower V-6. It is estimated to account for one in five Terrain sales.

Sierra full-size pickup sales remain a core of GMC’s business. In September, retail sales of Sierra HD ¾-ton and 1-ton pickups were down 1 percent year-over-year, while Sierra light-duty truck sales were down 2 percent.

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